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Writing on web development, performance, SEO, AI integration, and building for the Japan market. Occasional, intentional, and without fluff.

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AI Search OptimisationOctober 26, 2025Mike Sewell

How to Prepare Your Business Website for AI Search: Beyond Traditional SEO

Google's AI Overviews have changed the game. Here's what actually matters now — and what you can do to stay visible in an era where AI answers the question before the user clicks.

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Next.js vs WordPressOctober 23, 2025Mike Sewell

Fast Websites Win Customers: Why I Build With Next.js Instead of WordPress

WordPress isn't going anywhere — and I still build on it when it's the right tool. But for many sites, Next.js delivers something WordPress simply can't: genuinely fast, measurably better user experiences.

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